Digital photography and advanced software allows us to control the exposure and focus of our subject to perfection. With corporate head shots, we can present the best image of your team and deliver photos that take your brand to the next level. Many companies don’t fully appreciate what hiring a professional photographer can do. Sure, everyone’s got a smart phone but a professional has spent years studying things like lighting, composition and is armed with thousands of dollars of advanced software which can further enhance any photo. A professional photographer will be able to improve your typical smart phone photo by a factor of 20-30% at the very least – which is significant.
Because visuals are a huge part of your brand, any well thought out marketing campaign should start with the best photos possible. The saying “quality in is quality out” really holds true. You can have a great idea for a marketing effort but if your image is sub-par then you’ll miss your mark. The first rule of marketing is to “capture attention.” That is done best by striking visuals or graphics. In the Denver market there is an exciting buzz going on as new growth is visible in the new construction projects that seem to be on every corner. All this growth means new business and new competition. To stay ahead of the pack, try upgrading your website with some new photos. You might be surprised at the way a new look can impress your customers!
Aerial Drone Photography
If you have a unique building or property you might consider hiring Cymax Media to shoot an aerial photo or video. We provide drone photography and video services which give an amazing, cinematic look to every shot. The views provided by our video drones are truly spell-binding – they grab and hold attention and are extremely unique and valuable assets for any marketing campaign.
Bokeh for Backgrounds
Bokeh is defined as “the effect of a soft out-of-focus background that you get when shooting a subject, using a fast lens, at the widest aperture, such as f/2.8 or wider.” We love to get Bokeh effects for backgrounds because the soft, out of focus background helps accentuate the foreground subject matter. While zoom lenses are now at their golden age, prime lenses continue to enjoy deep-rooted popularity. Despite having a fixed focal length, prime lenses boast qualities that surpass this disadvantage, some of which are their “bokeh effect,” “shake-free images,” and “sharp depiction.”
The bottom line is if you have new products, new team members, or haven’t updated the look of your marketing materials or website you owe it to your company to get a fresh look by starting with some new photos.